Summer Youth Employment Program Grant Program

Comcast RISE is a grant program established in 2020 to aid small businesses severely affected by COVID-19, helping them to recover and flourish. The program returned in 2024, expanding its reach to a broader spectrum of small businesses while maintaining its core focus on diversity, inclusion, and community investment. Its overarching mission is to foster economic growth within businesses and their communities, aligning with a strategic priority to support underserved or underrepresented small business owners. The program specifically targets small businesses that are at least 51% owned by an individual aged 18 or older who is the primary decision-maker, actively engaged in daily operations, and whose business is independently owned, not a franchise, has been operating for at least three years, and has been revenue-generating for at least 12 months. It also specifies geographical locations in Atlanta, GA; Southern Colorado; Houston, TX; Jacksonville, FL; and Richmond, VA. Businesses with more than 100 employees or those falling into categories like non-profits, religious organizations, political advertisers, or businesses related to marijuana, firearms, tobacco, or adult entertainment are ineligible. In 2024, Comcast RISE aims to award 500 recipients across five cities with a comprehensive grant package. This package includes a $5,000 monetary grant, a creative and media campaign valued at approximately $17,500, a technology makeover with an approximate retail value of $7,500, access to 12 months of LinkedIn Learning for business education, and business consultation services. The focus is on providing tangible resources that directly contribute to the growth and sustainability of small businesses. The expected outcomes and measurable results include direct financial support through the cash grant, enhanced market presence and customer reach through the media campaign, improved operational efficiency and digital capabilities via the technology makeover, and strengthened business acumen through educational resources and consultation. The theory of change posits that by providing a multi-faceted support system, Comcast RISE empowers small businesses to overcome challenges, achieve sustained growth, create jobs, and contribute to the economic vitality of their local communities, ultimately fostering a more diverse and inclusive business landscape.