Ulta Beauty Roster For Change Grant

The Ulta Beauty Roster For Change Grant is an initiative developed by Ulta Beauty to support and uplift young female athletes by addressing systemic inequities in access to sports resources. As a leading beauty retailer committed to empowerment and self-expression, Ulta Beauty aims to extend its mission beyond its stores and into communities across the United States, particularly those that are underserved. Recognizing the deep connection between athletics and personal development, the funder sees this grant as a strategic investment in the confidence, mental health, and individuality of the next generation of leaders. This program focuses on girls between the ages of 12 and 18, especially those facing higher barriers to sports participation due to socioeconomic constraints or lack of infrastructure. The grant encourages innovative proposals that will create or expand opportunities for young female athletes. Whether the need is for facility construction, new or improved athletic equipment, or the development of entirely new leagues and teams, Ulta Beauty seeks to empower those who empower others through organized sport. A total of six grants, each valued at $10,000, will be awarded to qualifying organizations. The funds must be used in alignment with the grant’s purpose: to increase access to sports for girls while also fostering a positive culture that promotes body confidence, mental well-being, and individual identity. These objectives are core to Ulta Beauty’s broader corporate responsibility platform, which embraces inclusive beauty and self-worth at every stage of life. Applicants are required to submit a detailed breakdown of their program’s goals and financial needs. This should include a specific description of how the grant funds will be used to meet those goals and support young female athletes. In addition, a short video must be submitted via YouTube, Vimeo, or Google Drive. The video should illustrate the organization’s past impact and how the proposed funding would further its mission. This multimedia requirement allows the funder to gain a more comprehensive understanding of each applicant's vision, values, and community engagement. Although no detailed evaluation rubric is provided, it is implied that proposals will be judged based on their alignment with Ulta Beauty’s focus areas of equity, empowerment, and individual growth. The quality of the video submission and the clarity of the budget plan will likely play a significant role in the decision-making process. There is no indication of a recurring application cycle, so interested organizations are encouraged to apply promptly and fully meet all submission requirements. By creating this grant, Ulta Beauty seeks to provide more than just financial assistance—it aims to foster transformative change in the lives of young female athletes. This includes not only athletic success but also holistic growth, which encompasses mental resilience, physical confidence, and the creation of supportive communities that champion every girl’s right to participate and lead in sports.